Marketing Beyond Materialism

A rising interest in metaphysical & non-religious spiritualism is influencing visual culture, and shaping an increasing trend of young consumers valuing experience over objects.

Marketing is an ever evolving practice of business. The world of marketing has & will change forever, because society & consumer behavior has & will change forever.

It does us no good as marketers to base what will work from what has worked, because to be a truly effective marketer, you must be able to truly understand consumers in the present, and be able to identify & adopt…